|
The Hospitality Resource Panel
(HRP) process is a framework for
businesses and cities to create more safe and
vibrant places for people to socialize. It has matured
from early efforts begun in the 1990’s utilizing
insights gained from a series of research
evaluations aimed at reducing customer intoxication
rates. The early process relied
upon organizing a coalition of diverse interest
groups seeking to reduce underage drinking and drunk
driving by promoting voluntary policies, practices
and training among hospitality businesses. While
this approach involved many of the responsible
businesses, those often identified as most
problematic failed to get involved.
In 1994, the process gained its name, Hospitality
Resource Panel (HRP) and focused more on identification
of high risk practices and a coordinated
intervention involving a balance of peer-to-peer
collaboration and
enforcement. The initial stage of this process identified businesses named in “last drink reports,” invited the owners to a briefing, presented the option
of a formal policy assessment and then assisted the
business.
Lessons Lead to Evolution
El Cajon, California became RHI's second HRP. Recognizing
that some high risk
practices came more from lack of information and
skills than intent to break the law or cause harm,
this HRP introduced what is now one of RHI's
signature tools. Roundtables were held where
business owners and managers could meet, gather
information and discuss issues with representatives
from key government agencies.
Through San Diego’s HRP, it was determined that
addressing issues in an urban environment with
multiple business districts required better
communication and coordination at the city level.
Two alliances formed: one for safety agencies and a
second for hospitality associations. While there
were collaborative meetings between the two groups,
it was also apparent there was a need for separate
meetings. An outgrowth of the
Safety Alliance was the Development Alliance, to
provide a forum to address emerging quality-of-life
issues in mixed-use districts.
National Endorsement and
Support
Through one of RHI's National
events, the formation of the North
American Partnership for Responsible Hospitality led to the introduction
of a new objective for the U.S. Department of Health and
Human Services’
Healthy People 2000 Objectives,
recommending that states form “Hospitality Resource
Panels .. to define standards on responsible hospitality
and increase participation in management and server
training.”
In 1999 and 2000, funding from the Center for Substance
Abuse Prevention and National Highway Traffic Safety
Administration supported HRP Training Institutes to
introduce teams from cities nationwide to the HRP process.
Expanded Network and New Direction
Athens, Georgia was among the
first non-RHI managed HRP’s. Montgomery County,
Maryland, Washington, DC, Tallahassee Florida, among
other cities also began the process, contributing
new strategies and validating common trends and issues
identified in other cities.
The July 2001 Issue Forum on
Managing the Growth of Dining and Entertainment
Districts, held in Washington, was a turning point
for RHI in that it
recognized a lack of organized resources for
cities to better plan, manage and police dining and
entertainment districts.
Five Year Plan In 2002 RHI obtained additional
resources from Diageo, the Wine and Spirits
Wholesalers of America and the Distilled Spirits
Council of the United States, as well as expanded
involvement on the RHI board by the Community
Policing Consortium, the International Downtown
Association, the National Main Street Center and
other key stakeholder groups. This new momentum
spurred the beginning stages of a five year process
to collect, analyze and organize information on
trends, issues, gaps and resources for managing
dining and entertainment districts.
Leadership Summit
RHI built upon the lessons
learned and began a new approach to starting HRPs. Utilizing a planning committee from national
associations and agencies divided into hospitality,
development and safety perspectives the following
recommendations were made.
-
2020 Vision Leadership Summit:
Recognizing the impact of demographics on development
of city's hospitality zones, the groups decided
the Summit could act as a process to
examine long-term issues as well as serving as
an annual review
and update.
-
Strategic and
Tactical: It was recommended that the
event's structure should be organized first as
strategic, inviting more global-thinking/big-picture
participants,
followed by a forum for more tactical
individuals who could develop the “tactics” for
the trends and issues identified by the first
group.
-
Roundtables:
A forum for each
individual stakeholder group was deemed important
to
provide a more comfortable environment for
candor and exploration. Separating the groups
subverts jargon and controversy, barriers to
mining substantial information for review and consensus
development at the subsequent session that merges
the three groups.
Today the
Leadership Summit is used as part of the Hospitality
Zone Assessment and determines a city's readiness to
implement an HRP.
Trends and Issues
-
Pilot Cities: Four cities were identified
as pilot sites to implement the Leadership
Summit in
2003. In each pilot city three
Roundtables (hospitality, safety, development)
were held and a preliminary report was prepared,
followed by a local Leadership Summit with
representatives from each Roundtable. A final
report was prepared that featured a specific
action plan presented to city leadership.
Community Perspective
Added 2020
Vision Leadership Summits were organized in
Burlington, Vermont, Columbus, Georgia and
Washington, DC. In each of these cities a fourth
“stakeholder” group -Community/Residential- was added to the Roundtables
upon recognition that the residential sector has its
own distinct issues and concerns separate from other
stakeholder groups.In 2004, the National
Highway Traffic Safety Administration (NHTSA) sought the
services of RHI to explore how the HRP Process could be
enhanced to focus specifically on impaired driving and
pedestrian safety. With more people moving from suburbs
to urban centers, the
challenges for traffic and pedestrian safety are
different, and require different strategies. While some
prevention strategies are transferable others are not.
Working with three demonstration cities, there will be a
focus on creating templates for other cities to use in
adapting the HRP process to better incorporate traffic
and pedestrian safety concerns. |